Creative workspace
About

Marcus Baron

Creative DirectorDesignerEducator

I'm a Creative Director, designer and educator with over 15 years of experience building brands that connect, communicate, and inspire. My work spans brand strategy, visual identity, creative direction, and education — always with a focus on finding the essence of what makes an organisation unique.

For seven years, I led the in-house creative agency at EY (Ernst & Young), managing a team of 30+ creatives across 30 countries. That experience taught me how to deliver world-class creative work at scale while navigating the complexities of a global organisation.

Today, I work independently with clients across luxury, architecture, finance, and education — and I design and deliver creative workshops that help teams unlock their creative potential.

15+
Years of Creative Leadership
30+
Creatives Led & Mentored
6
Sectors & Industries
2
Businesses Founded
Capabilities

Skills & Expertise

Strategy

  • Brand Strategy
  • Creative Direction
  • Campaign Planning
  • Market Positioning

Design

  • Visual Identity
  • Typography
  • Art Direction
  • Print & Digital

Leadership

  • Team Management
  • Mentoring
  • Stakeholder Relations
  • Agency Operations

Education

  • Workshop Design
  • Facilitation
  • Curriculum Development
  • Public Speaking
Experience

Career Timeline

2016–2023

Creative Director

EY (Ernst & Young)

Led a team of 30+ creatives across 30 countries. Transformed the in-house creative function into a respected internal agency.

2023–Present

Independent Creative Director

Independent

Brand strategy, identity design, and creative education for clients across luxury, architecture, and professional services.

Ongoing

Educator & Workshop Facilitator

Various

Designing and delivering creative workshops on brand identity and visual storytelling.

Sectors

Industries I've Worked In

Finance & Professional ServicesNatural Stone & ArchitectureFashionFilm & PhotographyEducationPublishingRestaurants & Hospitality